LOS ANGELES — Jupiter Cubero, a Los Angeles-based artist, released the single “Often” on November 1, 2024. The song blends reflective storytelling with rhythmic, danceable elements.
“‘Often’ feels like a fresh start,” Cubero said. “It’s about being honest with myself and creating something that can make you move but also make you think.” The single introduces Cubero’s collaboration with Italian producer Anfysia, known for genre-blending production styles.
The song features an acoustic guitar that highlights clear and emotive vocals. With a tempo of 95 BPM and a danceability score of 82%, “Often” combines accessibility with emotional depth. Repeated phrases like “often, often” emphasize recurring thoughts and memories from a past relationship. “Music has always been my way to process life,” Cubero said.
The cover art depicts a smartphone with a green flame on a torn black backdrop. Critics praised its bold imagery but suggested warmer tones might better align with the song’s upbeat intent.
Cubero, currently attending CalArts in Los Angeles, continues to develop as an artist. Previous work includes the album As A Human, which explored themes of self-discovery. Its simplicity and emotional authenticity will appeal to fans of minimalist pop.
The single is available on major streaming platforms. Listen to “Often” on Spotify or watch the official lyric video on YouTube.
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